Search engine optimization (SEO) is such a popular online phenomenon that even beginner-level content creators know the basic rules in this field. After all, they have to understand SEO because 60% of clicks go to the top three websites in search engine results, while 75% of users never click past the first page of search results.
But if you want to outperform competitors, then you have to take the extra step and apply cutting-edge SEO principles. This is the only way to stand out and distinguish your content from other, less agile rivals.
In this post, we are going to show you the genuine vitamins for SEO and explain eight unobvious methods that can cause traffic growth. Let’s begin!
1. Write Eye-Popping Headlines
What is the first detail users notice when they visit your webpage? The answer is easy – they see the headline. According to the report, eight out of 10 people will read headline copy, but only 20% will read the rest. You don’t have to be a genius to conclude that the opening line is the one you should focus on the most.
There are many ways to design an eye-popping headline, but the usual suspects include the following:
- Use a clear and direct message
- Use humor or surprises
- Use numbers
If you are not sure whether your headlines can do the trick, we recommend you to test Headline Analyzer. The platform will evaluate your titles, display the overall score, and give you suggestions on how to improve.
2. Mix It Up
One of the biggest mistakes webmasters do is to concentrate on one type of content exclusively. We believe this is a bad tactic because you cannot expect the audience to keep consuming the same stuff week after week. Pizza might be your favorite meal, but would you like to eat it every day?
Jake Gardner, a blogger who specializes in essay papers, says this is the reason why you should mix it up and try to craft all sorts of digital content:
You can combine blog posts, infographics, videos, images, animations, GIFs, podcasts, charts, memes, and many more. Such a tactic will make your website more attractive and it will help you to grow traffic long-term.
3. Don’t Hesitate to Add Inbound Links
Almost every webmaster knows the importance of outbound linking for SEO marketing. The goal is to add value to the content and redirect visitors to helpful and authoritative pages outside your own website. On the other hand, most people are not acquainted with the power of internal linking. Studies reveal that almost 70% of site visitors use internal recommendations to provide inspiration for where to head next. It’s a big opportunity for you to grow traffic from within and boost time spent on your pages.
4. Conduct Interviews with Opinion Leaders
Every niche has at least a few key opinion leaders (KOL) who strongly influence target consumers. These individuals often attract a lot of attention and guarantee to maximize website traffic extremely quickly.
Your job is to reach out to niche authorities and ask for an interview. This is a useful SEO mechanism because KOLs are almost always ready to speak for relevant websites. After all, it boosts their online visibility and makes them look even more important in the eyes of the target consumer.
At the same time, it will benefit you and your business because the very names of industry thought leaders can grab the audience’s attention almost instantly.
5. Add Social Sharing Buttons to the Site
Doing any kind of online business without social media engagement is almost unimaginable. You definitely want to create social accounts and spread the word about your website over there, but there is one more trick to think about here.
Namely, you can add social sharing icons to your site and allow visitors to share your content on their own social media profiles. If you run a website on WordPress, we suggest installing one of many social sharing plugins to get the job done in no time.
6. Don’t Run Away From Advertising
Many webmasters stick to organic SEO exclusively, but a little bit of paid advertising can really skyrocket your traffic from time to time. You don’t want to make it the main SEO method, but don’t run away from it in case you have something very important to share with the target readers.
7. Remember the Technical Aspect of SEO
Webpage ranking does not only depend on the quality of your content but also on the technical abilities of the website. This is why you have to take care of website performance to give your content the chance to reach the audience. Here’s what you ought to do:
- Simplify navigation to allow visitors to find the content they want quickly and effortlessly. Check out the assignment writing service and college-paper.org review to see how simple navigation looks like in practice.
- Make the site mobile responsive because more than three billion people surf the net using mobile devices.
- Increase page load speed. Users hate waiting for a website to load, so try a tool like Pingdom to speed up your pages.
8. Take Care of Local SEO
The last tip is quintessential for businesses that combine online efforts with physical stores. If you are operating brick and mortar stores, you should take care of local SEO by creating a Google My Business account.
The platform enables you to add business-related information to the profile, so nearby users can learn more about you and find the store simply. And it’s not just about locations as you can also add details such as email addresses, phone numbers, website domain, etc.
Conclusion
SEO is a well-known concept in the digital universe because it has the power to make or break a webmaster’s content creation efforts. Today, pretty much everyone is familiar with keywords and other basic principles of website optimization, but it takes more than that to elevate your site to the first page of search results.
In this post, we discussed the top eight unobvious tactics that can help you to increase website traffic. Have you ever tried some of these principles? Which one is your favorite here? Make sure to write a comment – we can’t wait to hear more about your SEO strategy!
