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Online coaches are time poor
Every minute saved on 'perations' is an extra minute that can be used to develop learning material.
- What online coaches need
- Introducing MasterStudy
- How to get started
- Key features
- What success looks like
- Helping you succeed
- Frequently asked questions
What online coaches need
Focus on what you do best: coaching
Everything else is a distraction.
With thousands of online coaches and trainers using our platform we know well what your challenges are and what you need to be successful.
Whether you are looking for an online yoga platform, a life coach platform or a career coaching platform, MasterStudy LMS is flexible enough to deliver great learning experiences to your niche.
More importantly, it doesn't get in the way of what pays the bills: producing, marketing and delivering great online coaching.
You’re a coach. An entrepreneur. Not a dev
You need a powerful system but don't want to spend hours building and maintaining a platform. That’s time spent that you can’t make any money out of.
You need flexibility but would rather not spend thousands of dollars building an online tutoring platform from scratch.
MasterStudy LMS makes course building easy
- Powerful and flexible. Ready out of the box
- Featuring the best WordPress course builder
- Expert support when you need it
Start small. Grow fast
Like most online coaches, you’re likely to be working on a limited budget. But your to-do list is long, starting with laying the technical foundation. Don’t forget that you need time and resources to market your online coaching business too.
Success depends on building a system that scales, that service one customer or 10,000. The last thing you want is to reach critical mass, experience technical difficulties and have to re-platform.
MasterStudy LMS is built to scale
- Handles as many students as you want
- Access all the online coaching tools you need
- Leverage WordPress to extend your offering beyond online coaching
Multiply your revenue streams
Grow your product portfolio by re-packaging and re-purposing your learning material. That's when our Pro features come in handy.
You can sell more than online courses too. Consider offering consulting services, related product and even merchandise.
A tip: grow a strong online coaching brand that people will associate with success. This makes it easier to market your range of products.
Leverage WordPress’ flexibility to extend your offering
- Get MasterStudy Pro to access new features you can monetize
- Use WooCommerce to sell related services and products
- Grow a strong online coaching brand that you can sell one day
How MasterStudy LMS can help
The best platform for online coaching
Since 2017, MasterStudy LMS has helped thousands of online coaches succeed.
There are hundreds of coaching platforms online to choose from, but we believe MasterStudy LMS is one of the best.
It’s not just us saying this – check the testimonials below.
As a coach, you're competing with schools, educational institutions and learning marketplaces. Here's what we have discovered talking to coaches that use our platform:
A professional-looking website is a must
Building a personal brand is important.
Customers want to feel special
and personalization delivers that. Certificates are big hit.
Want to learn more how to start online coaching or improving your current offering? Join our Facebook community and ask us and your peers for advice.
Three reasons why MasterStudy is the best online coaching platform for your project
Loved by over 30,000 educators
It’s a tried and tested solution that will no fall over. The code is robust, secure and supported by a team of over 20 developers.
Packed with 100+ features
MasterStudy LMS is a complete e-coaching platform – all the tools your students need to be successful.
Get going in 5 minutes
From the moment you install MasterStudy to publishing your first course, saving you time and a lot of headaches.
on Capterra
on Trustpilot
Power Elite
Author Product
25 000+
Happy CustomersTestimonials
Read what successful coaches say about MasterStudy LMS
That’s what our customers are saying in their reviews.
Best Learning Management System for WordPress
I am quite pleased; they have done and continue to perform an outstanding job. MasterStudy LMS has several features, such as multiple teachers, various courses, a certificate generator, quizzes and grade-books, trials, assignments, and so on.
A plethora of features for a well-rounded LMS for WordPress
I’ve used one of the main LMS plugins before and found it cumbersome, so that’s why I decided to purchase MasterStudy. This is a fantastic LMS plugin that offers all the features of the main ones, and even more, for a fraction of the price of the others.
It was a great experience working with MasterStudy LMS
Learning to work with MasterStudy LMS was easy. It works flawlessly and is one of the best out their.
How to get started
How to start an online coaching business
A mini-guide for those looking to launch an online coaching platform.
Useful for established platforms too, as a checklist to see what's missing and what you can improve.
Step 1: Nail your online coaching business plan
It's a very competitive market – there are over 60,000 online coaching businesses in the US alone. You'll know a few of the more successful ones because they promote themselves heavily on social media. But there are thousands of successful ones that don’t, which have this in common: they got the product-market fit right.
Your knowledge is your product. Find the right audience, and package it up in a way that is:
a) accessible, b) engaging and c) more valuable to them than the asking price.
Develop a brand, a marketing plan and create an MVP online coaching platform to start selling.
Articulate your online coaching business plan using the Business Model Canvas one-pager doc.
Research your market: what the demand is, who’s buying, the main players, and the media and channels your future customers 'consume'
Plan an offering that matches the first point with the second – nail the product-market fit.
Research tools to build an MVP using a platform like MasterStudy LMS and a free coaching WordPress theme.
Step 2: Develop a unique and compelling proposition
Here's an example of a very successful one that you’re likely to have come across: Tim Ferris' 4-Hour Work Week. The blog, podcast and TV show followed turning a relatively simple (but powerful) idea into a very successful media company.
Tim Ferris doesn’t offer coaching because he doesn’t need to, but it would be very simple for him to create a virtual coaching platform and sell access at a very high price point.
The lesson here is simple: develop an online coaching offer that people want and that no one else is selling. But make sure you can deliver on you promises.
Figure out what your offer is and what it takes to deliver it. Don't price it too low.
Give it a memorable name and develop strong positioning statements that you will repeat and repeat and repeat.
Test your ideas with people that fit the ideal customer profile. Find them in social channels and invite them to short interviews.
Step 3: Deliver a great online coaching experience
This is not limited to the coaching product but the engagement as a whole, from the initial enquiry to the final off-boarding email. Aim to delight your customers every step of the way.
Think about what your customers want from your coaching and exceed their expectations. This is easier to do online as you there is a lot you can offer to complement the coaching. Here are some ideas:
- Online learning material
- Tests and quizzes
- Certificates
- An customer community
A tip: don't deliver these all at once. Launch them separately and get attention by announcing them, but also to spread the operational burden over time.
You'll need a website to market your business and deliver your coaching. Invest time and effort to make it look professional, on-brand and easy to use. That’s where WordPress as an LMS can help. A plugin like MasterStudy LMS give you all the features you need, and with WordPress at its core you can build the extra features mentioned previously, at your own pace.
Beta test your offering with a limited number of 'founding customers'. Their feedback will be invaluable.
Think about what the perfect online coaching offering is a put together a roadmap to get there, over time.
Start small but build a polished product.
Step 4: Never stop learning. Keep evolving
Every coach knows and teaches this. What's harder is evolving... technically.
The obvious example for coaches is the pandemic, which forced many to quickly adopt an online delivery model. Fortunately, coaching is a business-type that can be easily 'ported' online. But technical challenges remain.
Some advice: embrace the Agile framework. The mindset more than the methodology, to iterate, improve and not be afraid of failing. Make sure you have the right tool set, which is both flexible and affordable.
Invest in good WordPress hosting right from the start, to future-proof the resources you will need.
You can’t beat WordPress for flexibility. Choose it over some propriety solution that will slow your evolution down.
Choose an online coaching platform like MasterStudy LMS because it’s well-supported and has attracted a community of E-learning entrepreneurs.
Key features
Powerful features online coaches love
Online coaching is multi-dimensional, blending synchronous and asynchronous that you can deliver online or offline.
This introduces technical complexities that are best avoided, particularly if you're starting up. The good news is that MasterStudy LMS supports whatever model you chose to adopt. Here are some of the key features used by our online coaching customers:
Incredibly easy-to-use course builder
This is MasterStudy's killer feature that sets us apart from the competition. Let our wizard help you to get started and turn it off once you've familiarized yourself with the process.
- Smart setup wizard
- Publishing and managing options
- Multimedia file support
Run live lessons via Zoom & streaming
Complement self-paced learning with live lessons, which is where you shine, and your students get the most value.
This feature is fully integrated with the rest of MasterStudy’s feature to ensure a consistent and streamlined experience.
- Create and manage online meetings directly from your MasterStudy
- Stream learning material during your live sessions
- Interact with your students via chat
Certificates your students will want to show off
You’ve seen them on LinkedIn: certificates that your connections proudly share once they have completed a course.
Our custom certificate builder allows you to easily create any number of professional-looking branded certificates.
- Use one of our templates or design your own
- Authenticity verification via unique codes
- Sharing functions
Get MasterStudy for Free
Start with the free version and upgrade to Pro to unlock powerful features to help you grow your online coaching business.
We offer 14 days Money-Back Guarantee based on
- What online coaches need
- Introducing MasterStudy
- How to get started
- Key features
- What success looks like
- Helping you succeed
- Frequently asked questions
What Success looks like
Online coaching is a fast-growing niche
There are plenty of opportunities but you need to be quick off the mark.
It's a booming industry. Be part of it.
$14.2B
What the coaching is worth globally
50
Average number of customers coaches have
$61.45
The average hourly rate
$0
The cost of MasterStudy
Helping you succeed
Your trusted tech partner for your online coaching business
You’re getting much more than a plugin.
We've designed MasterStudy LMS to be as easy to use as possible, but we also know that customers expect quality support.
Rest assured that our Customer Success team will respond in a timely manner and help you as much as they can, even beyond product support.
We can support you a number of different ways:
Our support channels
We support both free and Pro customers via documentation, training and support tickets.
Consultancy services
Hire our developers to help you install, configure and customize MasterStudy LMS.
Community
Join our 1,400 customer-strong private MasterStudy LMS Community on Facebook.
Our partners in the WordPress ecosystem
An important benefit of choosing a WordPress plugin over a propriety solution is the open source ecosystem that supports the platform.
There are thousands of plugins you can install to extend your offering and a friendly community you can always ask for help.
We work closely together with other solutions that complement MasterStudy, including:
Paid Memberships Pro
Restrict content, and manage member subscriptions with recurring payments. User registration, custom profile fields, and robust member management.
BuddyPress
BuddyPress helps you build any kind of community website using WordPress, with member profiles, activity streams, user groups, messaging, and more.
H5P
H5P makes it easy to create interactive content by providing a range of content types for various needs.
GamiPress
GamiPress lets you award your users with digital rewards for interacting with your WordPress website.
PrestoPlayer
Take your videos to the next level with our Presto Player built to empower anyone who wants to use video on their website.
WPML
WPML makes it easy to build multilingual sites and run them. It’s powerful enough for corporate sites, yet simple for blogs.Get MasterStudy LMS now
Make the right decision for your online coaching business. Risk-free
Make an informed decision before you purchase the Pro version of MasterStudy LMS.
- What online coaches need
- Introducing MasterStudy
- How to get started
- Key features
- What success looks like
- Helping you succeed
- Frequently asked questions
Frequently asked questions
Feel free to reach out if you have any questions
We'll publish answers to the more useful ones here.
Is MasterStudy LMS a free online coaching platform?
Absolutely. The free version of MasterStudy is open source and will always be free.
Can you tell me how to start a life coaching business?
Check our How to start an online coaching business above for some pointers.
Have a think about what your prospective customers want from life online coaching and make them your deliverables.
Related to this, consider how you want to develop your brand and website. There are a number of life coach WordPress themes to you can use to get a website up and running quickly - have a look at our free Starter theme too.
Is MasterStudy LMS as training management platform or more specific for online coaching?
Think of MasterStudy LMS as more of a framework you can use for any type of online learning and coaching.
You have options to deliver your coaching live or asynchronously as learning material, in person or online.
We think MasterStudy LMS is the most flexible WordPress coaching plugin.
Are there any good WordPress themes for coaches?
Sure, there are many. Try to Google for some.
Consider our own LMS-focused one, that fits the free coaching WordPress themes category and fully compatible with MasterStudy LMS. We think it's one of the best coaching WordPress themes available, but we're biased...
How much does it cost to start a coaching business?
Let's assume you're starting out and don't have much of a budget to play with.
The most valuable asset is your expertise, which you will have to package up as a product and sell it. Make sure you have time to do prepare your learning materials.
- Audio and video hardware - $150 / one off
- Domain name registration - $20 / yearly
- Productivity tools (eg. Google Workplace) - $10 / month
- Good quality web hosting - from $10 / month
- MasterStudy LMS - Free or $155 / year for the Pro licence (but always check for discounts!)
- Marketing - Free or as much as you can afford
The total for the first year is $565. I can be lower than that if you find better value solutions for the above.
Do your own calculations by factoring Marketing costs, and then think about your pricing. Don't discount you expertise - you may well be able to recoup your initial investment with your first sale!
How to create a coaching certification program
Very easily with our custom certificate builder!
What's harder is designing a coaching certification program that people will want to buy. And once completed, share.
Consider the outcome you're after:
- Customer satisfaction - exceed their expectations!
- Upsell and cross-sell opportunities - what other program can they do?
- New business - can they refer you new customers?
The certificate they get can help with all of the above. They will show their colleagues and share them on social media. They may want another one.
Join 25,000+ MasterStudy LMS e-learning Pros today!
We offer a 14-day money-back guarantee along with a world-class community to help you get your courses online today!
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