Selling online courses gives you opportunities to monetize your skills and knowledge. It’s also one of the best ways to generate passive income.
In this guide, we’ll explore the benefits of creating e-learning courses and outline steps on how to earn money by teaching online.
Steps to Create and Sell Your Online Course
Step 1. Choose your niche
Think about what you want to teach and in which field you have experience. To create a course, you don’t need special tools, but more importantly, you need dedication and motivation to educate your students. Your course should focus on solving a specific problem in your niche. Platforms like Reddit and Quora can help you discover common questions or pain points people face, guiding you on how to sell courses on Udemy or similar platforms.
Step 2. Know your target audience
Understanding your ideal students is an important part of planning to create your eLearning course. Make sure your target audience has both the ability and the willingness to pay for your course. So it will help guide your pricing strategy and marketing efforts.
Step 3. Create your course plan
Once you’ve picked a topic, it’s time to outline your course structure. Identify key learning objectives and milestones your students should hit. A well-structured course includes:
- Course name: Make it clear and memorable.
- Course description: What transformation can students expect?
- Modules and lessons: Break down topics into manageable sections.
- Bonuses: Think about adding valuable extras, like templates or coaching sessions.
Step 4. Use LMS Platforms to build your course
Now comes the fun part – building your course! You can take advantage of LMS platforms like the MasterStudy LMS plugin to create, manage, and sell online courses effectively. Here’s what it features:
- User-friendly course builder. Its drag-and-drop interface allows you to structure your course content and organize it into lessons, modules, and quizzes. You can upload different types of media like videos, PDFs, or audio files to keep things varied.
- Engaging quizzes and assignments. Engage your students by creating interactive quizzes and assignments. You can offer customizable certificates of completion to motivate them further.
- Monetization options. You can sell your courses as one-time purchases or through subscription models. MasterStudy LMS works seamlessly with multiple payment gateways like PayPal and Stripe for smooth and secure transactions.
- Course reviews. Encourage students to leave reviews and showcase those testimonials to attract more customers.
You can watch our tutorial on creating engaging courses with the course builder in the MasterStudy LMS plugin:
Step 5. Package your course
Think about the format of your course – video lessons often command higher prices. Focus on delivering quality content that helps your students achieve their goals rather than striving for perfection.
Step 6. Price your online course
Start with a competitive price point, like $500, and adjust based on feedback and improvements. If you offer bonuses, it can help to enhance your offer and attract even more students.
Step 7. Launch your course
Instead of waiting for everything to be perfect, go ahead and launch your course to gather real-time feedback. You might even consider hosting a live event or challenge before the launch to build excitement!
Step 8. Market and sell your course
To get your course in front of the right audience, use a variety of marketing strategies:
- Email marketing: Build an email list to connect with potential students. Offer valuable lead magnets to encourage sign-ups.
- Social media: Engage your audience on platforms like Instagram or LinkedIn to drive traffic to your course.
- Affiliate marketing: Collaborate with other course creators and promote your course on their websites to expand your reach.
- Search engine optimization (SEO): Optimize your content for search engines to attract organic traffic over time.
Step 9. Provide ongoing support
Once students enroll, keep them engaged by offering excellent customer service. Consider providing a discussion forum, live Q&A sessions, or even 1-on-1 coaching. The more supported your students feel, the more likely they are to complete the course and leave positive reviews.
Step 10. Use feedback to improve your course
After your course is live, actively seek feedback from your students. Their insights are invaluable for refining your content and enhancing the overall learning experience.
After setting up your first course on an LMS platform, we recommend different tools to see how your courses are performing and track student progress. It lets you gather valuable data you can use to improve the quality of your courses.
And if you’re interested in getting detailed reports on your course, watch this video:
Conclusion
You’ve probably been thinking about creating a course. Now is the perfect time to do it! With MasterStudy LMS, you have all the tools you need to create, market, and sell your courses effectively. By following these steps, you can share your knowledge with others and generate income that can help you achieve your personal and professional goals.
Get MasterStudy LMS now and discover the platform perfect for selling online courses!
