“If you are not taking care of your customer, your competitor will.” – Bob Hooey
Car dealers, like every business, need a strong web presence. The growth of online car sales, the increase in online research and comparison and the fact all your competitors are online, means you need to be online too.
That’s why we put this post together. To help car dealerships create a website that showcases their stock and delivers the features customers expect.
What follows are the 10 best WordPress car dealer themes we could find.
We have tried them, tested them and made sure they deliver the reliability, ease of use and features you expect.
If you’re launching a car dealer website or thinking of leveling up the theme you’re using, this is the post for you!
What’s in an automotive WordPress theme?
Before we get started showcasing those car dealer websites, let’s first discuss what to look for in a theme.
We consider the following to be essential ingredients in any car dealer WordPress theme:
Attractive design
Any web design you use to showcase your business needs to look the part. That means nice color combinations, modern fonts, good page balance, at least some white space and an overall appeal that is pleasing to the eye.
A competent web design needs to be both attractive and engaging but also able to stand back and let your content shine.
Easy to use
We don’t all have time to spend hours or days putting a website together. A car dealer theme that supports drag and drop page builders like the Elementor page builder, Brizy, Beaver Builder or others is also useful.
It minimizes the time it takes to design a website and ensures you can deliver a superb-looking result without needing to know code or spending forever putting it together.
Product showcases
A car dealer theme also has to sell without selling. That means being able to showcase cars, provide the information buyers require to make informed decisions and be able to paint the picture of a lifestyle to encourage visitors to engage.
Being able to effectively showcase cars in an attractive way is all part of the conversion process and is an essential ingredient in an automotive website.
Search and filter
Websites with lots of products become cumbersome without a search function. It can take time to find what you’re looking for and with attention spans shrinking all the time, many visitors just won’t bother.
A car dealer theme should definitely have a search function. If it has a filter function where you can select from make, model, year, or other criteria, even better!
The 10 Best WordPress car dealer themes
Now you know what to look for, let’s take a look at those 10 car dealer WordPress themes.
We think any of the following could make amazing car dealer websites with minimal effort!
Motors
Our own Motors car dealer theme stands head and shoulders above much of the competition thanks to its great eye for design. It comes with a selection of templates covering many types of layouts.
Each template includes lots of sections of images and products, a large hero section with calls to action and images, specific inventory areas, product highlight elements, search and filter, Mega Menu, engaging contact us page and a selection of attractive color schemes.
Pros of Motors
- Selection of high quality car listing templates
- Strong on images throughout
- Bold hero section for instant engagement
- Search and filter function
- Very customizable
Cons of Motors
- There are a lot of features to get to grips with
Opinion of Motors
Motors is a very competent auto dealer theme. It has a range of designs suitable for car dealerships, boats, bikes or other big ticket items. It’s well worth checking our if you’re planning as new car dealer website.
Divi Car Dealer
We feature Divi Car Dealer mainly for what Divi is capable of rather than this specific design. We think it misses a trick with all that empty space above the fold, but the flexibility of the theme means you can add a hero section if you need to.
Divi works with its own page builder, Divi Builder, and offers the chance to add Google Maps, an attractive contact page, brand color schemes, sections for car rentals as well as sales and a whole lot more.
It’s a very flexible car dealer theme, hence its place in this list.
Pros of Divi Car Dealer
- Very flexible WordPress theme
- Readymade auto dealer template
- Divi Builder is fast and easy to use
- Recent Divi updates means it’s faster than ever
- Compatible with most WordPress plugins
Cons of Divi Car Dealer
- Auto dealer template will need a little work
- No search or filter function
Opinion of Divi Car Dealer
The Divi Car Dealer template may need a little work to bring it up to standard but Divi itself is more than up to the task. It’s fast, flexible and makes short work of building a car dealer website or any type of website for that matter.
AutoPro
AutoPro is a light, bright automotive WordPress theme that does a good job of selling the lifestyle. It’s modern, includes strong imagery, compelling colors and fonts and showcases the cars as soon as you land on the page.
The theme also includes search and filtering, product showcases, individual car pages and an attractive contact form with Google Map at the bottom. There are 8 distinct layouts that are all built with Visual Composer so there’s sure to be something here you’ll like.
Pros of AutoPro
- 8 attractive automotive WordPress theme templates
- Great use of colors and fonts
- Nice layouts with everything an auto dealer needs
- Build with Visual Composer page builder
- Includes finance calculator element
Cons of AutoPro
- Websites built with Visual Composer are not usually the fastest
- ThemeForest themes include minimal support
Opinion of AutoPro
AutoPro is a great option if you’re an experienced WordPress user and can find your way around a theme. It’s bright, modern and attractive, all things a car dealer website needs to be.
Car Dealer
Car Dealer is another ThemeForest theme that would make an awesome car business website. It’s rich, vibrant and uses dark and light colors very effectively. The theme comes with a number of templates that all share the same design aesthetic.
Each template includes logical layouts with simple navigation, strong images, search and filter sections, product showcases, vehicle listing sections, social proof, well-designed car pages and everything you could need to build a car dealer website.
Pros of Car Dealer
- Strong designs with bold colors and fonts
- Great page balance with bold elements and whitespace
- Individual car pages are particularly good
- Built with the Elementor page builder
- 14 different layouts
Cons of Car Dealer
- You will need some WordPress experience to get the best out of it
Opinion of Car Dealer
The Car Dealer template is an excellent option with a bold color scheme, attractive car listing sections and all the ingredients you need to create a website to sell big ticket items.
Neve Car Rental
Neve Car Rental is a little different. It uses the very flexible Neve multipurpose theme to create a car rentals website rather than a car dealership. The design is much more laid back than many in our list and that works in its favor.
The color and design are calm, using white and dark elements throughout. It includes modern sans serif fonts, lots of white space interspersed with bolder content elements with stronger colors. The overall impression is professional as well as attractive.
Pros of Neve Car Rental
- Uses the very flexible Neve multipurpose theme
- Great layout with plenty of white space
- Modern fonts and bright colors
- Compatible with the Elementor page builder and others
- Translation-ready
Cons of Neve Car Rental
- Primarily for car rentals but could be tweaked for sales
Opinion of Neve Car Rental
Neve is like a breath of fresh air compared to some of the louder, more styled car dealer themes here. It may be a niche theme for car rentals only but it could easily be tweaked thanks to its page builder compatibility.
Automobile
The Automobile car dealer theme is a quick and easy way to create a website. It’s a boxed design, which is different to many of these others and uses a more relaxed color scheme.
The design delivers on user intent right away with logical navigation, an image slider, filter and search and manufacturer listing on the right side. Along with a concise car listing page, straightforward contact form and support for custom fields, this template provides everything you could need for an auto dealer website.
Pros of Automobile
- Boxed design sets it apart from the mainstream
- Delivers user intent immediately
- Search and filter options
- Attractive page designs
- Search engine friendly
Cons of Automobile
- A little work will be needed to modernize it for some
Opinion of Automobile
Automobile stands out on its own as a car dealer theme and that’s why it’s here. The boxed layout is novel, so makes you pay attention right away, while the page unfolds to deliver a quality auto dealer landing page.
Automotive
Automotive is the best-selling car dealer WordPress theme on ThemeForest. It’s a well-designed car business website that’s more of a slow burn than instant impact. It’s attractive, uses the now familiar strong color scheme and opens with a strong image.
It does make you wait until you get to the search, filter and car listings though. This can be tweaked easily as it is built using WPBakery, which makes short work of customization.
Pros of Automotive
- Nice layout with white space
- Compelling color scheme and modern fonts
- Built with the WPBakery page builder
- Uses the responsive Bootstrap 4 framework
- Includes lots of page elements, forms and options
Cons of Automotive
- May need some tweaking for some car dealerships
Opinion of Automotive
Automotive has an attractive design and delivers a professional-looking car dealer WordPress template. It may need some tweaking to bring the car listing elements closer to the top, but otherwise delivers on its promise.
Car Dealer
his is the second auto dealer WordPress theme called ‘Car Dealer’ but it is worth checking out. This is a more refined design with elegant blues and well-chosen fonts to deliver a completely different feel.
The boxed slider up top has a filter element and search front and center. The car listing elements underneath means the information you’re likely there for is immediately available, which is what we, and users, like to see. Overall, we think this is an excellent option for car dealerships.
Pros of Car Dealer
- Uses the WordPress live customizer
- Includes PayPal integration and VIN decoder
- Stock import option
- Search and filter elements
- Translation ready
Cons of Car Dealer
- Bulk import and VIN decoder locked behind most expensive option
Opinion of Car Dealer
This version of the Car Dealer theme has an upscale feel that could work well for luxury auto dealers or those who want to sell the lifestyle. It’s a very elegant theme with great default colors and fonts, which you can change to whatever you like within the customizer.
KALLYAS
KALLYAS is a very well-known multipurpose WordPress theme with a car dealer demo template. It opens with a full width hero image and call to action, simple navigation and a search and filter section directly underneath.
Further down the page, we have the car listing elements, product showcase and a large footer with supplementary navigation. It’s a very competent theme that displays many of the characteristics we see in branded auto dealer websites. That surely makes it a prime candidate for your business website.
Pros of KALLYAS
- Has its own Zion page builder
- Comes with over 70 demo templates
- Compatible with Google Maps
- Optimized for speed to keep search engines happy
- Compatible with WooCommerce and other plugins
Cons of KALLYAS
- Zion Builder isn’t as well-known as the Elementor page builder or others
Opinion of KALLYAS
KALLYAS is a good way to create a website. Import a demo, add your own content and you’re good to go. There is everything here for car rentals or car sales and it doesn’t take that much work to launch. What more could you need?
Automobile WordPress Theme
Snappy title aside, Automobile WordPress Theme delivers all the qualities you look for in an automotive WordPress theme. It’s engaging, looks professional, includes strong color schemes and isn’t afraid to use effects to draw you in.
The theme is fully customizable of course but the default template is pretty good on its own. A large slider sits front and center with simple navigation up top and a car selector and search underneath. Along with car listing elements and parallax effects, we think this auto dealer theme makes all the right moves!
Pros of Automobile WordPress Theme
- Striking default theme that is fully customizable
- Translation ready and works with Google Maps
- Fully responsive and search engine friendly
- Includes live customizer support
- Compatible with WooCommerce and SEO plugins
Cons of Automobile WordPress Theme
- Live customizer isn’t as flexible as Elementor page builder
Opinion of Automobile WordPress Theme
We think this car dealer theme makes a worthy finale to our list of the best auto dealer WordPress themes. It’s colorful, impactful and delivers everything you would expect this type of business website to deliver.
Car dealer WordPress themes
Those are what we consider the top 10 car dealer WordPress themes.
You have themes of all shapes and sizes, ideal for different markets and different regions. But all have one thing in common. They deliver an excellent user experience.
Any WordPress theme that can deliver a professional car dealership website while remaining easy to use and compatible with WordPress plugins gets our vote!
What do you think of these automotive WordPress themes? Do you use any of them? Have any others to suggest? Tell us your thoughts below!